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Websites with stale content don't supply any helpful information to users. Algorithms are built to favour web sites with fresh content material. When search engine crawl website to start with it seeks for robots.txt instruction to search out out what pages are allowed or disallowed for crawling. It helps search engine to crawl the online pages and index them. There are much more things that you must find out about Seo and net design. Gossip Web Design is an internet design company in Australia that helps enterprise homeowners and entrepreneurs build their dream web site. Optimising your website for a key phrase is crucial to inform search engines like google and yahoo of your website's relevance to a search time period. The major search engines don’t very similar to JavaScript (or Flash or FRAMES) - so reduce its use. Use high-high quality, high-distinction photos that have a 16:9 aspect ratio. Let the search engine know what the pictures are all about. The photographs can't be left clean.